Influencing Peer Perceptions for Dummies
In my first post, I talked about the higher education phenomenon of bashing all things rankings while at the same time hanging your university’s hat on said rankings. No judgment,…
Category: Education
The Science of Why Peer Perceptions Affect Us
Before I dive into how to influence peer perceptions, I think it’s important to spend a little time understanding why people think and behave the way they do. I’m no psychologist, but…
Cats, Jammies & University Rankings
In August, we post back to school pics. In December, we post matching jammies pictures. And at every possible moment, we ogle over baby, puppy and cat pictures. But let’s…
Does Your University Have a Brand?
Does Your University Have a Brand? If You Don’t Know, That’s a Problem American higher education pays too little attention to brand. At a time when universities are desperate to…
Top Trends 2021 – Now & Next
As the second pandemic year, 2021 was characterized by resilience, reprioritization, and reactions. Americans made shifts in their lives to prioritize better work/life balance, time with loved ones, and overall…
Six Predictions for the Future of Higher Education
Higher education was on the precipice of change before COVID, so the global pandemic has not necessarily changed the industry’s trajectory, but rather accelerated it. In the coming months of…