In order to thrive in a constantly changing world, businesses must be built on a model that can adapt to changing customer needs and allow for new sources of growth. In this webisode, we discuss the core challenges of legacy DMO business models and introduce a modern model which has demonstrated measurable success. We also provide actionable guidance on how to begin, get buy-in, and enjoy new profits from supplemental revenue streams.
Download your own copy of Bill Geist’s complete report on the evolving DMO business model.
Chief Instigator and founder of DMO Proz, Bill Geist has been in the Destination Marketing field for over 35 years leading DMOs in Illinois and Wisconsin before establishing his travel-centric consultancy in 1995. He has worked with over 200 destinations, is the author of “Destination Leadership,” and the host of the podcast DMOU, in which he interviews the sector’s best and the brightest.
Request your free one-hour consultation. BVK and Bill Geist will engage you in a structured discussion to assess your organization’s and your community’s unique situation to determine how a new model might strengthen relationships among peer agencies, create new revenue streams, alleviate pain points and secure buy-in from board members and industry stakeholders.