New Year, New Needs: Writing a Strong RFP

March 5, 2020  |  Vince Kalt

Education

Congratulations. You’ve survived 2019! May your new year be filled with eager students, a collaborative team and WCAG-compliant web designs.

Facing this new calendar year (and rapidly-approaching new fiscal), you must ask, “How does my university marketing team accomplish all of the lofty goals we’ve set for 2020?” There may be many initiatives your marketing or university relations team can manage internally. However, there are those which require external talent, expertise and perspective. Generally, these projects tend to exceed a certain dollar amount, and you’ll need to issue a Request for Proposals (RFP).

There are many resources, mostly procurement-based, that can walk one through the RFP process. But, have you ever considered what agencies might advise regarding creating an RFP that generates good, efficient and assessable responses? The BVK Higher Ed Team provides 4 key steps for developing an effective RFP:

Want to know more? We’re happy to share our perspective with you. Give us a shout or email [email protected] to request more information.

................................................

is a Vice President at BVK

Get updates from The Current

Which topics interest you?

Public Service
Travel & Tourism
Healthcare
Education
Recreation & Lifestyle
Consumer & Retail
Financial Services
Thinking Big
Submit

More from The Current

July 28, 2022

Travel Insights: Tailored Travel

As the travel industry continues to expand and evolve, vacation options have become more plentiful with the ability to find o...

June 27, 2022

Travel Insights: Values in Travel

Pretty sure it was John Mellencamp who sang, “You gotta stand for something or you’ll fall for anything.” Heckuva marke...

May 25, 2022

The travel industry’s biggest buzzword – “values” – is misunderstood.

In 2021, Destinations International unveiled its Futures Study, the guidelines which at least to some extent, have become a B...

April 26, 2022

Travel Insights: Future Travel

As the world around us continues to change and we head into the second quarter of another year, the travel industry is on the...

April 5, 2022

Summer 2022 Travel: Opposition and Opportunity

Remember those high school science classes in which a teacher would encourage you to pour a test tube filled with one liquid ...

February 22, 2022

Travel Insights: Sustainability

Raise your hand if you’re feeling a little bit sustainability’d out. Like us, you’re probably hearing it everywhere, fr...

January 25, 2022

Travel Insights: Resolutions and Travel Solutions

Every year in December, our inboxes are flooded with emails and articles about New Year’s resolutions. Lose this, save that...

December 21, 2021

Top Trends 2021 – Now & Next

As the second pandemic year, 2021 was characterized by resilience, reprioritization, and reactions. Americans made shifts in ...

November 23, 2021

Travel Insights: Holiday Travel

After nearly two years of paused travel plans and cancelled get-togethers, Americans are eager to venture out this holiday se...