Travel Insights: Consumer Mindsets & Travel Behavior
Travel & Tourism
One quarter into 2023, current consumer mindsets represent a unique blend of trepidation and optimism. These broad-based states of mind have parallels with trends in the travel industry and are guiding trip behaviors. The need for intentionality in spending, tension between local and global connections, and a sense of overwhelm are outputs of the current economic and societal realities, contributing to a prioritization of travel despite challenges.
Meanwhile, a renewed desire to live life to its fullest and embrace bold self-expression are energizing people to pursue unforgettable experiences. Learn more about these insights and discover what travel brands are doing to leverage these behaviors when you download the full deck.
Intrigued and want to chat with one of our experts? Reach out to Victoria Simmons at [email protected] to start a conversation.