How to Reach More Patients with Precision Media Targeting in a COVID Environment

BVK is partnering with Crossix to bring you solutions that help you grow your patient volume during this uncertain time of COVID-19.  In this webinar, we’re discussing how to use data and precision targeting to reach the right patient audience most efficiently and effectively.

Our solutions and insights help brands gain a deeper understanding of consumer and HCP audiences, activate campaigns with precise targeting, and measure and optimize marketing investments across multiple media channels.

You’ll Learn How To:

  • How consumers perceive providers during COVID-19 and the impact on their patient journey
  • How propensity modeling finds patients most likely to engage
  • How to develop a campaign strategy utilizing propensity modeling
  • How analytics can help you optimize your campaign

Register Now For Instant Access To This and Our Other Healthcare Marketing Webinars



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    Our Presenters

    About our presenter

    Josh Derouin

    SVP Performance Marketing & Analytics

    As an analytical marketing leader, Josh is an expert at using data and technology to create demand for brands. He has applied this insightful thinking across multiple industries and verticals including healthcare, enterprise software, consumer travel, commercial manufacturing and sports & entertainment.

    About our presenter

    Joel English

    Managing Partner, BVK Health

    As a marketing/communications strategist, Joel thrives on chaos and enjoys employing the “why not?” thinking necessary to deal with such a challenging industry. In his 31 years at BVK, Joel has worked with over 175 health care clients encompassing most aspects of the health care industry. His thinking has been featured in numerous articles and speeches, and as one of the authors of the book, Case Studies in Niche Marketing. Joel has served as a board member and chair-elect of the Alliance for Healthcare Strategy & Marketing, and as a board member of the Society for Healthcare Strategy and Market Development (SHSMD).

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    Let's Talk


      By submitting this form you agree to be contacted by BVK.