Hello. BVK is beyond excited by the prospect of partnering with UW Medicine. Achieving your goals requires powerful creative–and that’s something we’ve built a long-standing reputation on. And it happens through our ability to seamlessly thread a strong strategy into breakthrough creative expressions that stand out in a sea-of-sameness. Resulting in both category-changing and benchmark defining performance. With deep subject matter expertise, disruptive creative ideas and low ego we’re ready to integrate with your team.
Best,
Kevin Kriehn
SVP, Chief Creative Officer
University of Colorado Anschutz Medical Campus
Where Dreams Live is a celebration of hope and the courageously optimistic culture of CU Anschutz Medical Campus that propels the people and life-changing work at this leading academic medical center.
UToledo Health
We understand the imperative of building a strong brand and driving demand. For UToledo Health we built a strong emotional connection with the overarching brand position and creative platform that successfully extended to the lines of business and service lines.
Wildy Wyoming
Wildly Wyoming represented a first-of-its-kind partnership between a destination marketing organization and Ford. BVK and the Wyoming Office of Tourism proposed to Ford an educational but adventure-based competition that brought forward the wild, rugged camaraderie that attracts travelers to Wyoming. To shoot and package the content series, Outside, well-respected for its high-quality productions and captive outdoor audiences, oversaw the program’s production in partnership with BVK and Wyoming Office of Tourism. Together, we created a three-route competition that sought to inspire, engage and educate while showcasing nine guides and outfitters, 25+ distinct locations and over 1,300 miles of Wyoming.
Ocean City Catch a Ride
Ocean City Maryland wanted to captivate travelers and place the destination in their consideration set ahead of the summer vacation season through a headline-worthy activation. To convince travelers to come to OCMD, we decided to go to them. So, we packed our bags and hit the road in the most iconic symbol of laidback nostalgia—a 1960s VW bus decked out with touches of Ocean City—and brought our carefree coastal vibes to the hustle and bustle of the three biggest feeder markets: Philadelphia, Baltimore, and Washington D.C.
To complement an audacious 150 year celebration and capital campaign, BVK developed a series of larger-than-life, hand-painted murals to celebrate some of their most accomplished alumni. These were activated in top markets like Los Angeles, New York, Nashville, Chicago and Fort Worth. The unveiling was accompanied by high-profile alumni galas as well as local community events, like ringing the bell at the NYSE and Good Morning America appearances.
BVK has deep experience producing a variety of print and editorial assets from print ads, to brochures, to complete magazine publications.
West Virginia x Alltrails
West Virginia, renowned for its world-class hiking trails and stunning fall foliage, aimed to boost awareness and solidify its reputation as a premier outdoor recreation among new audiences. To achieve this, we launched a first-of-its-kind digital brand partnership with AllTrails, offering a free 1-year AllTrails+ membership to travelers committing to visit West Virginia in the fall. Using interest, activity-based and retargeting digital tactics, the campaign reached travel-intent audiences, focusing on conversions through social media, SEM, and in-app advertising. PR and influencer activations further amplified the campaign’s impact.
Maine Quarterly | Milwaukee Ballet | OhioHealthy | UofL Here & Beyond
At BVK we take a user-first approach to developing online experiences that add value to our target audiences. A combination of digital strategy and user experience are connected to business objectives and brought to life through technology. Whether it is through a new website, a re-designed one, or a new digital tool to drive awareness, leads or engagement, we design it in collaboration with our client partners with the customer journey and experience as our north star.
